Author: Matt Wilkinson

Four ways to automate marketing for your accounting or bookkeeping firm

Automation

I spent last week in Melbourne for Xerocon South and artificial intelligence and automation featured in pretty much every speech and breakout session. Clearly machines will be doing more and more of the mundane work we used to do manually. But what about marketing – can that be automated? To a point. I’ll write more …

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Invitation to Month of Marketing 2017

Month of Marketing 2017

I’d like to invite you to the biggest online marketing conference for accountants and bookkeepers – Month of Marketing 2017. Building on the success of last year’s event, Bizink has teamed up with Revolutionary Firm to bring you a month of free online events to take your marketing to the next level. Read on for an …

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Facebook is just for kids right?

Facebook Post

Last week, an accountant I was talking to said he didn’t want to have a presence because it was “just for kids”. This might have been true in 2007 but in 2017, Facebook should be an essential part of the marketing mix for most accounting and bookkeeping firms. Here’s are a few reasons why:   …

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Webinar: create a simple, focused marketing plan for your practice

You’re always telling clients about the importance of planning – but do you have a marketing plan? Most firms don’t and without one, your marketing is never going to achieve sustainable and predictable growth. In a webinar we’re running later this month, you’ll learn how to create a simple, focused marketing plan that will deliver the …

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