Discover what a publishing culture is and why modern accountants need one to be successful
Join two of the leading content creators and marketers in the US to discover how leading firms use publishing to differentiate themselves and win more business.
Date & Time – [localize_time tz=”PDT”]10am Nov. 18, 2015[/localize_time]
Duration – 1 hour
Caleb Newquist is the founding editor of Going Concern, head of content for Accountingfly and the Founder of Yarn, a creative firm that serves the accounting profession. He writes, blogs, edits, produces, but mostly he reads. He reads a lot. Prior to all that, Caleb worked as a CPA for nearly 6 years. He lives in Denver with his wife and two cats. He likes riding bicycles and doing yoga but rarely at the same time.
Brian Swanson is a Partner of FlashPoint Marketing, an accounting marketing firm that provides inbound marketing consulting including SEO as well as assistance with traditional lead generation programs.
He is a national speaker on SEO, social media, and inbound marketing for CPA and accounting firms. Brian is also a National Board Member of the Association of Accounting Marketing.
Matt Wilkinson is a founder and CEO of BizInk. BizInk is a Xero Modern Practice Partner that helps accountants grow their practices through their websites and online marketing.
Matt has worked with accountants since 2010. He has over 15 years experience of digital marketing for his own businesses and other companies as a consultant.
Brandable cash flow guide & spreadsheet for use with your website and online marketing.